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MARKET MATTERS

OUR TAKE ON CONSUMER OPINION, POLLING, AND THE INSIGHTS INDUSTRY

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Divine Justice? Perhaps
Entrepreneurship, Small BusinessRandy EllisonMay 13, 2009Small BusinessComment
Drink Less? No. Just Drink Cheaper
Market Research, MarketingRandy EllisonMay 11, 2009Marketing, Marketing Research Comment
Why MBA’s Are More Suited For Suits (Or At Least Business Casual)
Entrepreneurship, Small BusinessRandy EllisonMay 8, 2009Entrepreneurship, Small BusinessComment
Bulls On The Run
EconomyRandy EllisonMay 6, 2009Economy, Stock MarketComment
Looking For New Revenue
Randy EllisonApril 29, 2009Comment
A Confidence Deficit
MarketingRandy EllisonApril 24, 2009Customer Satisfaction, MarketingComment
What Marketers Need To Buy Before the Economy Improves
Advertising, Economy, MarketingRandy EllisonApril 21, 2009Advertising, Economy, MarketingComment
How Well Do You Know Your Customers?
Market Research, MarketingRandy EllisonApril 19, 2009Marketing ResearchComment
Coupon Usage Is Attitudinal, Except During A Recession
Advertising, Market Research, Marketing, MediaRandy EllisonApril 16, 2009Advertising, Advo, Coupons, InsertsComment
eBay Comes Full Circle
Advertising, Marketing, MediaRandy EllisonApril 13, 2009Advertising, NewspapersComment
The Perils of a Celebrity Spokesperson
Advertising, Marketing, MediaRandy EllisonApril 12, 2009Advertising, MarketingComment
Focus On Value And The Influencers Will Follow
Advertising, Market Research, Marketing, Social Networking, TechnologyRandy EllisonApril 8, 2009Brands, Influentials, Marketing, Product Develeopment Comment
Fixing Detroit (The Big 3’s Real Problem)
Market Research, MarketingRandy EllisonApril 6, 2009Loyalty, Marketing, Marketing ResearchComment
Is The Worst Behind Us?
Economy, EmploymentRandy EllisonApril 3, 2009Economy, Stock MarketComment
Partnering for Life
Market Research, Marketing, TechnologyRandy EllisonMarch 30, 2009Customer Service, Marketing, SalesComment
What About Kohl's?
Economy, Market Research, RetailRandy EllisonMarch 26, 2009Marketing Research, RetailComment
Mine, Turning Pages Online?
Advertising, Market Research, Marketing, MediaRandy EllisonMarch 23, 2009Advertising, Marketing, Media, PublishingComment
Correlation vs. Causation
Market Research, MarketingRandy EllisonMarch 19, 2009Marketing, Marketing ResearchComment
The Twitter Rule
Marketing, Social NetworkingRandy EllisonMarch 11, 2009Advertising, MarketingComment
Relationships Matter
Market Research, MarketingRandy EllisonMarch 9, 2009Advisory Boards, Market ResearchComment
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